Tag archives for Ad Watch

Feature Flick: 2014 Chevrolet Silverado Is Strong

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To promote the 2014 Chevrolet Silverado, General Motors has launched a new ad campaign called “Strong.” The campaign is headlined by a new minute-long commercial of the same name, which will debut on TV on July 4. The ad push starts in Texas because, according to GM, one-sixth of all pickup sales are in that ...

Video Find: Chevrolet Finds New Roads in Ad With 2014 Corvette, Impala

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Whether you love it or hate it, Chevrolet’s “Find New Roads” ad campaign is in full swing with a new 90-second video featuring the all-new 2014 Corvette and 2014 Impala. Also starring in the ad is the Volt plug-in hybrid, Sonic hatchback, Spark city car, and a robotic dog. First we see the robotic dog chasing ...

Chevrolet’s New Tagline: Find New Roads Replaces Chevy Runs Deep – With Poll

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GM’s controversial “Chevy Runs Deep” tagline attempted to capture the nostalgia of the brand’s roots, but now Chevrolet will “Find New Roads.” With the Chevrolet brand making recent strides in global growth – the automaker says sales have increased 38 percent since the Cruze’s launch in 2009 – leading to the bow-tie brand’s new slogan: ...

GM, BMW Holiday Ads Feature High-Tech Elves, Fastest Christmas Song in the World

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Automakers are starting to get into the holiday spirit — BMW and GM have both released their very own holiday-themed commercials a day after we featured Mercedes-Benz’s take on how to bake holiday cookies. BMW and GM have very different approaches to their holiday commercials. BMW follows the same formula Mercedes used – a hot car ...

Chevrolet Scores Partnership With Manchester United Soccer Team

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To help meet international brand-awareness goals, Chevrolet will serve as the Manchester United soccer team’s official automotive partner for five years, it was announced this week. The Detroit automaker will focus on bringing the game closer to soccer fans through its sponsorship. “Manchester United has some of the most passionate supporters of any sporting club in ...

Sonic Stunts: Watch a Chevrolet Sonic RS Do Skateboard Tricks

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The Chevrolet Sonic is no stranger to extreme sports, and the video below is no different. After finding no milk in his refrigerator, rapper Theophilus London does skateboard tricks in a Sonic RS hatchback on his way to the neighborhood market. In the video, London does 180s, rail slides, and ollies in the Sonic RS. He ...