Chevrolet Celebrates 10th Straight Quarter Global Sales Record
During the first quarter of 2013, Chevrolet managed to sell more than 1.18 million vehicles worldwide, marking the automaker’s tenth consecutive quarter of record global sales. These numbers were achieved thanks to the strength of products like the Cruze, which surpassed the 2 million sales mark since its 2009 launch.
General Motors Co. reported an increase of 3.6 percent in in first quarter sales of 2013 with 2.36 million units sold worldwide. This increase has outpaced the automotive industry that only increased 1.5 percent when compared with the numbers from the first quarter of 2012.
“Chevrolet is growing around the world by leveraging GM’s global engineering and design expertise to deliver the right products in the right markets,” said Mark Reuss, GM president of North America. He goes on to say that it is because of products like the Cruze that have different options and fit a wide variety of consumer needs that they were able to achieve such high global sales numbers yet again.
US sales for Chevrolet totaled over 469,000, up almost 5 percent since the first quarter of 2012. The automaker’s Traverse sales were up 22 percent, helping to further boost GM’s total US sales. Thanks to the “Find New Roads” campaign, Chevrolet has its most aggressive product lineup with 25 new or refreshed products launching globally, including the new 2014 Corvette Stingray, Silverado, and Impala.
Source: General Motors
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